The iPhone is a lifesaver! It is a technological marvel, a
trendsetter, a leader and an innovator in the cellphone industry. It is, by far
and wide, one of the most useful piece of modern technology out there!
The iPhone app library is impressive, to say the least; it
now has over 700,000 apps for the iOS platform – a number that is on the rise.
The good news is that there’s also a large number of great apps for internet
marketers and SEO’s available out there.
In light of the recent release of the iPhone 5, we’ll look
at some of the best iPhone apps for IMs:
1. Google Search: Provides one-stop access to the best
search engine in the world. Very handy when you want immediate access to any of
Google’s services (as it comes with link to all of Google’s other apps), and
especially the search engine. Allows you to search by voice or even through
your iPhone’s camera (aka. Google goggles)!
2. HootSuite: The complete – and quite possibly, the best –
social media dashboard. Hoostsuite (for desktop) allows you to easily add and
manage your Twitter and Facebook accounts from a single window. The iPhone app however
is limited only to Twitter, but allows you to generate customized reports about
your social media activity, and hence easily manage all aspects of your online
portfolio and your social media KPIs from a single window.
3. Tweetdeck: A good
alternative for HootSuite (not the best though). Tweetdeck works for both
Twitter and Facebook, works well out of the box and is pretty quick as well. It
allows you to manage an unlimited number of Facebook and Twitter accounts
through a single window, send out updates to selected profiles or all profiles,
and of course, schedule updates to be sent out at a later stage as well.
4. PayPal: Yes, the name gives it away, doesn’t it! The
PayPal app for iPhone lets you manage your Paypal account on the go, by letting
you send and request money, check your balance, withdraw or receive funds, view
your transaction history, and get easy access to a whole host of tools to
manage your online account.
5. Analytics App: An all-round terrific app for accessing
Google Analytics on the iPhone. Once set up with your Google Analytics, the app
provides a quick overview of your website’s health, as well as detailed reports
for as many as 55 different metrics – including visitor, traffic and content
reports.
6. Dropbox: Dropbox is a fantastic service; it allows you to
sync any and all your files across many different platforms, such as your
desktop, laptop and cellphone. Dropbox for iPhone plays the same function, it
allows you to (a) save and sync files that you might want to access on a
different platform later on, and (b) access files (such as images, PDFs, blog
posts, etc) that might be present in your Dropbox storage already.
7. Wordpress: If you’re blogging on the Wordpress platform,
this little app will be a godsend and something that you absolutely must have
on your iPhone. The Wordpress app is quick, and lets you manage an all of your
Wordpress blogs individually, and conveniently. You can read and edit posts,
pages and comments on your blog, and it all comes in pretty handy when you’re
on the move.
8. SEO Pro: A great SEO app that lets you monitor various
extremely important aspects of your SEO and marketing efforts, such as indexed
pages, alexa rank, PR, backlinks, social media ‘likes’ and ‘shares’ (among
other social media metrics), and the like. I should add that the app is pretty
quick too!
9. Blogger: The Blogger app is like a Google Blogger
alternative of the Wordpress app. It basically lets you do all the same things
as its competitor: manage your Blogger blog in short. You can use it to view
and edit your posts, publish new posts, add pictures and labels, and of course,
manage multiple Blogger account easily on-the-go.
10. Reeder: An excellent RSS aggregator app on the iPhone. Instantly
syncs your RSS feeds and allows you to read up on the latest posts and keep up
with the happenings in the industry.
11. GoToMeeting: Attend meetings or webinars no matter where
you are in the world, by simply using the iPhone’s excellent front-facing
camera. All you need is the link to the meeting (via email) or the meeting ID
number and you’ll be able to attend it easily, as well as access all sorts of
information about the meeting.
12. Evernote: Last but most certainly not the least by any
means, is Evernote. If you’re already using it, you’ll know what an excellent,
gem of an app this is. If not, I suggest you get this immediately. Evernote
functions in the same way as Dropbox does, by synchronizing your data
‘on-the-cloud’ so that it is accessible to your no matter where you are in the
world or whatever platform you might be using to access this info. However
where it differs from Dropbox is the fact that it allows you to record, store and
sync so much more than just a few file formats; you can use it to record audio
files, make to-do lists, as well as record and share all sorts of information.
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